Thus, let us set our mind thinking if a company was poorly named, not only it sounds bad, but it will confuse potential customers and limit its growth and opportunities.
Some of the bad names I had stumbled upon :-
Small businesses can spend thousands of dollars bringing a product to market, only to lose it all by selecting the wrong name. Avoid the temptation to go for the obvious joke. A small business owner does not have to take every element of his or her enterprise so seriously, but the end product or service needs to imply credibility. Customers want to know they're receiving professional service or the product is well-made.
The Best Company Names :
The name positions the company as a source of abundance and diversity.
Brainstorm a list of potential names. No matter how silly or inappropriate the suggestion might sound, contributors should be allowed to freely throw out ideas. Once a list of potential names has been collected, narrow it down to perhaps 5 or 10 viable suggestions. In this way, you will be discounting the bad ones.
Troubles with bad product or business names usually begin when an owner or senior partner refuses to discuss his or her ideas with others. Advertising and marketing people need to have some input into the naming process, because they are qualified to identify potentially bad names or slogans.
Form a focus group, or hire outside advisors. There are companies which offer focus groups or surveys concerning potential brand names. A small business owner may be able to assemble an informal focus group as well. It's important to discover how a potential product or service name is received by the group most likely to become customers. A bad name may generate observations such as 'too expensive' or 'pretentious'. A good name might be 'inviting' or 'powerful'. Discovering a bad name too late in the process can be a very expensive mistake.
You may wish to choose names from your ethnic roots. Instead of selecting English names which could have bad connotations, consider inventing a name from your roots e.g. a Malay Cultural Heritage Restaurant named Tepak Sireh at Sultan Gate, Singapore.
When considering a name for a new product, a business owner may look to products already in the market which imply similar characteristics. The names can't be so similar that they create confusion, but they can use the same roots.
When in doubt, look inward. Companies rarely go wrong by using their own names for products or services. Using parts of surnames or names of relatives can yield a very usable business title. There's also nothing wrong with promoting 'Suhaimi Salleh Management Consultant’ or 'Mona J Boutique'. Instead of borrowing names from established companies. There can be no better way to honor a relative or mentor than to include his or her name in your own business venture.
Outlook on The Year of the Ox 2009 :
Chinese New Year 4706 or 2009 in the Western calendar is the Year of the Female Brown Earth Ox — sometimes called the cow or water buffalo.
Your horoscope for 2009, the year of the ox, depends on which animal signifies the year you were born.
Babies Born In The Year of the Ox
Babies born under this sign are said to be intelligent and hard working. Although they tend not to be easily sociable, their honesty and eloquence makes the Ox a born leader. The earth influence strengthens the ox's earth nature for those born in this year making them especially gifted planners and serious about doing the work to bring their plans to completion.
The ox is steady and disciplined and not a friend of quick changes. When faced with obstacles that cannot be overcome by planning, hard work or analysis — the ox can be an angry life partner or business associate who does not easily forgive.
Steady intelligence, the ability to see what is important and the discipline to work until the goal is met are traits that bring success in both business and personal affairs. Those that follow the ox walk an easier road.
Famous People Born in The Year of the Ox
Charlie Chaplin, George Clooney, Bill Cosby, Walt Disney, Jane Fonda, Clark Gable, Richard Gere, Whoopi Goldberg, Adolph Hitler, Dustin Hoffman, Rock Hudson, Saddam Hussien, Keira Knightley, Kate Moss, Eddie Murphy, Paul Newman, Jack Nicholson, Richard Nixon,
Barack Obama, Princess Diana, Robert Redford, Bruce Springsteen, Meryl Streep, Margaret Thatcher, are some of the well known people who were born in the Year of the Ox.General Outlook
The year of the Ox is associated with domestic trouble that seems to have no solution. The grounded, rational, earth influence of the Ox may bring good fortune to troubled economic times but only with a sustained, well planned effort. The Ox influence brings an aversion to risky credit and quick answers that are not well conceived. The Ox year brings success only through discipline and through hard work. The steady ox is quick to anger when confronted by what seems to be irrational opposition, but the use of reason works well and avoids a charge by the angry bull. There is much danger of war and unrest if diplomacy does not prevail.
The last time the earth Ox was seen as the ruling influence was January 29, 1949 - February 15, 1950. The world suffered a recession in late 1948 and early 1949. The world economy recovered during the year of the ox due to rational decisions and careful planning. By 1951, the recession was over.
Many will be searching for a quick solution to the current economic crisis, but the ox favors a well planned, consistent path that will take more time but lay a foundation for long lasting results. The strong earth influence of this year favors a strengthening of the housing market, but risk takers will not find this year favorable. Those who look for long term benefits, have a well thought out plan and are willing to work to see results will find great success.
Baby boomers who were born the last time the brown earth Ox ruled the zodiac celebrate their 60th birthday this year. Those who are influenced by the Ox will have experienced many years of good fortune if the planning, hard work and discipline of the sign were heeded. Those who failed to plan are given a new opportunity this year. If the lessons of the past are integrated, the future brings harmony and good fortune at home and in business.
http://www.chiff.com/a/chinese-horoscopes.htm
